What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

Latest On The Blog


Yes You Can – Success Stories To Inspire You

Yes You Can – Success Stories To Inspire You

I bet you’ve wondered at times if this online thing is just smoke, mirrors and a whole load of BS… Or if people do actually build businesses and make a living like this. Rather than tell you, I want to show you that you absolutely can by giving you examples in the...

How To Rock TikTok

How To Rock TikTok

Today I have been upping my TikTok game, following all the tips and tricks I’ve been given to make the most of what is a booming platform. OK, less of the tricks and more authenticity because, as it turns out, that’s what really works on TikTok. TikTok was the most...

Sites You Won’t Be Able To Live Without…and they’re all free

Sites You Won’t Be Able To Live Without…and they’re all free

I had the most glorious morning, eating a still warm from the oven almond croissant from my favourite deli before wandering along to the local car boot sale. There;’ I got chatting to a lady at one of the stalls as I browsed her stuff. She told me how everything was...

Own The Racecourse…

Own The Racecourse…

There’s a saying that’s also great advice when it comes to anything online: ‘Own the racecourse.’ Algorithms come and go. Social media platforms make and change their own rules. The only way of making sure all of that affects you as little as possible is to have your...

Let’S Get Engaged…

Let’S Get Engaged…

I was talking about engagement earlier this week and how vital it is, especially when many people are Zoomed out. Videos and webinars are all well and good but I totally understand Zoom fatigue as well as that sense of exhaustion that overcomes you at the thought of...

Succeed By Being More You…And Some People Who Did

Succeed By Being More You…And Some People Who Did

Know what I hate? Mediocrity. And there’s a lot of it about. Along with way too much me-too marketing, much of it fuelled by the ‘follow me and you’ll be fab’ brigade. I don’t know if you’ve noticed but I spend my life encouraging you to be you – in other words, to...

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