by Amanda | Apr 14, 2019 | Weekend Takeaways
At a talk I went to recently the eminent speaker suggested that everyone should be embracing portfolio careers. In uncertain economic times and ever-changing industries and workplaces, it makes a lot of sense. It also makes sense in the digital world where I am always...
by Amanda | Apr 7, 2019 | Weekend Takeaways
Today I held a ferret. That might not sound like a lot to you but I have been terrified of little furry creatures with sharp teeth for as long as I can remember… So when my daughter handed me this ferret and commanded that I cuddle it I was shaking. Then I looked...
by Amanda | Mar 31, 2019 | Weekend Takeaways
This week I’m going to talk content… Because you need to be using it in the right way. And one of those right ways is as a micro-influencer within your niche…but first take a look at this for an overview of what you should be doing right now:...
by Amanda | Mar 24, 2019 | Weekend Takeaways
Last week we looked at how audio is huge and only getting bigger with audiobooks and podcasts exploding, as I discovered at the London Book Fair. Another big theme that emerged from the fair was the power of immersive storytelling and this extends across all kinds of...
by Amanda | Mar 17, 2019 | Weekend Takeaways
This past week I attended the London Book Fair which ran over three intense days of seminars, conferences and lots of networking. From that, I gained huge insights into the trends in all kinds of sectors and niches, digital and physical, and I will be sharing those...
by Amanda | Mar 10, 2019 | Weekend Takeaways
This week I want to talk to you about engagement… No, not the going down on one knee and declaring undying love kind – nice though that might be – but rather the kind that has people sticking around and interacting with your content, sites, offers and anything else...