A very happy holiday weekend to you whichever feast or occasion you may celebrate. For us, it’s Easter and London is bathed in glorious sunshine which has made it even happier as gardens burst into life. As the Attractor Factor is all about the power of inbound...
At a talk I went to recently the eminent speaker suggested that everyone should be embracing portfolio careers. In uncertain economic times and ever-changing industries and workplaces, it makes a lot of sense. It also makes sense in the digital world where I am always...
Today I held a ferret. That might not sound like a lot to you but I have been terrified of little furry creatures with sharp teeth for as long as I can remember… So when my daughter handed me this ferret and commanded that I cuddle it I was shaking. Then I looked...
This week I’m going to talk content… Because you need to be using it in the right way. And one of those right ways is as a micro-influencer within your niche…but first take a look at this for an overview of what you should be doing right now:...
Last week we looked at how audio is huge and only getting bigger with audiobooks and podcasts exploding, as I discovered at the London Book Fair. Another big theme that emerged from the fair was the power of immersive storytelling and this extends across all kinds of...
This past week I attended the London Book Fair which ran over three intense days of seminars, conferences and lots of networking. From that, I gained huge insights into the trends in all kinds of sectors and niches, digital and physical, and I will be sharing those...
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