What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

Latest On The Blog


How To Hack The Health Niche

How To Hack The Health Niche

Niches… Nitches… Neeshes… A constant source of confusion. And not just because of the way you pronounce ‘em. Some people say you should stick with the big ones. Others that you need to find your little corner of those big ones. Here’s my two pennies’ worth… Do both....

Where To Drive Your Traffic…And How To Make Better Decisions

Where To Drive Your Traffic…And How To Make Better Decisions

I talk a lot about driving traffic. But do you know where you should be driving that traffic? In my opinion, to your own blog or landing page rather than directly to someone else’s web property such as an affiliate product page or social media site…But which is better…a blog or a landing page?

In this week’s newsletter, I’m going to look at both so you can decide for yourself.

Why You Need To Get Visual With Your Marketing

Why You Need To Get Visual With Your Marketing

We’re focusing here on visual marketing because more and more it is what all of us – big brands included – are finding brings in the best results. Here are some free tips, tricks and tools.

I Love Pinterest – Here’s What It Can Do For You!

I Love Pinterest – Here’s What It Can Do For You!

Pinterest is my favourite online platform for so many reasons – not least because most people go there to buy. Here’s how to make Pinterest work for you with tips on monetizing it and driving traffic from this hugely popular site to yours.

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