What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

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Get A Winning Mindset For All Areas Of Your Life

Get A Winning Mindset For All Areas Of Your Life

It’s cold, it’s dark and it’s still a stranger world than usual… At least, it is here in London. Which is why I am serving up great dollops of positivity today in all kinds of ways. Not just because it’s good for us all – it really is – but also because mindset is so...

Love Your List So They Love You Right Back

Love Your List So They Love You Right Back

A list. What does that mean to you? If you’ve had anything to do with IM for any length of time, you’ll know that this means an email list… But it’s so much more than just a bunch of anonymous names. In fact, I hate that idea of a ‘list’ because it depersonalises it...

Are You Up To The Challenge?

Are You Up To The Challenge?

We’re all facing big challenges at the moment. In England, we’re going into another lockdown this coming Thursday – one that no doubt will be more challenging than the first as people grow weary of hardship and restrictions. There is, of course, another way to look at...

Become Bigger, Bolder & Better With These…

Become Bigger, Bolder & Better With These…

This week I want to take you away from the usual places… The ones where the usual suspects hang out. Instead, I want you to think bigger, better and bolder – inspired by some of the best on the planet. Let’s start with someone from whom I have learned an awful lot and...

How To Get Oodles More Engagement On Social Media

How To Get Oodles More Engagement On Social Media

Engagement. It’s the buzz word for 2020. It’s also the thing you want most. Why? Because people feel so disengaged and disenfranchised right now…so they crave it. And there is no better place to get that engagement than Instagram, which is red hot right now. Thing is,...

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