The Read-Through Effect

Why the end of your last thing is already selling your next one This week I want to start with a question… When was the last time you finished something - a book, a course, a video, an email - and immediately wanted more? Not because you were left with a cliffhanger...

Stop Starting Over

A lot of people online are stuck in permanent launch mode. They come up with a shiny new thing, there’s a big push and then…silence. Then they start all over again from scratch. And honestly - the problem isn't what they've created. It's the fact it doesn't connect to...

The Unglamorous Truth About Passive Income

Passive income…the Holy Grail for most people… And I read something about it this week that got me thinking. Someone was talking about the kind of passive income where a digital product just sits there making money while you're doing other things. And the comments...

Don’t Die In Draft Mode

There’s a form of procrastination that looks incredibly productive. Researching...Planning...Tweaking...Reworking...Watching one more YouTube video...Making another version...Waiting until things calm down...Waiting until you feel more confident...Waiting until you...

A Third Of The Year Has Gone…

Do you know what month it is? Not literally. Of course you know what month it is. I mean…do you know what month it is? We're nearly a third of the way through 2026. And for a lot of people, the goals they set in January are exactly where they left them. Untouched. You...

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Stand Out Success – The Magic Of Being A Marketing Maverick

Stand Out Success – The Magic Of Being A Marketing Maverick

Do you ever get sick of the cookie cutter, me-too, meh marketing/marketers that you see all around you? Me too. Which is why this week’s newsletter is dedicated to those marketers brave enough to be different, be themselves and, in at least one case, ‘stand the f*ck...

Tap Into The Power Of Story…

Tap Into The Power Of Story…

Once upon a time there was a world where people sat around campfires and did this. Then they moved on to putting them down in books… Before they invented screens. And moving pictures. And then the internet… Where the thing I am talking about is more powerful than...

Create Stuff You Can Sell With These Freebies…

Create Stuff You Can Sell With These Freebies…

Last week I shared some resources with you to make your content creation easier and faster. This week I’m serving up a smorgasbord of goodies online and the first one will not only also help with your content but also if you are already a freelance writer or thinking...

Create Great Content…The Easy Way

Create Great Content…The Easy Way

This week we’re talking content and that’s for several good reasons… Firstly, I did promise to focus more on writing and creation. Secondly, I mentioned a tool this week that basically acts as a content machine but I think it’s important that you also know how to...

Free Ways To Fix Tech Nightmares

Free Ways To Fix Tech Nightmares

Ever spent hours wrestling with a computer that’s on go slow or, worse, keeps crashing? Or maybe you’ve wanted to weep as all your work disappeared never to be seen again thanks to some tech glitch? If so, I know how you feel as I’ve spent many hours today trying to...

What Would You Do If You Had To Start Over?

What Would You Do If You Had To Start Over?

What would you do if you lost it all and had to start again? It’s a perennially popular question asked of entrepreneurs and, indeed, anyone who has the guts to go out on a limb and create something of their own. I’ve had a small taste of how it feels this week due to...

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