Not selling? Do this…

You wrote the sales page. It didn't sell. So you changed the headline. Still nothing. You dropped the price, added a bonus and tried swapping the button colour. A week later you've rewritten most of the page and you've made enough to buy a couple of cappuccinos. I've...

Make it once, sell it forever

Years ago I spent months writing a book that barely sold. Around the same time, almost as an afterthought, I put together a short guide and sold it over and over without ever touching it again. I know which one taught me the bigger lesson. That little guide was my...

These are fresh and free…

This week, I’m talking tools. When you’re starting out in internet marketing, the tool costs can add up fast. One minute you are signing up for a "free trial," and the next, your credit card is crying. Even experienced marketers can end up overcommitted when it comes...

If nobody knows you exist…

I was thinking this week about why some people get noticed online while others, every bit as talented, don't. It's rarely because they're better. It's because they're easier to find. I learned that the hard way. You can write the best book in the world or create a...

The Habit Behind The Idea

One of the questions I've been asked most since this morning is: "Where did the idea for Book Bingo come from?" The honest answer is that it wasn't really an idea at all. It was a habit. For years, probably without even realising it, I found myself asking the same...

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Freebies To Help You Create Stellar Stuff

Freebies To Help You Create Stellar Stuff

Over the past few weeks I’ve been sharing resources to teach you more about content creation, ecommerce, blogging, product creation and publishing among other topics. This week I am going to share with you some fantastic tools, images, templates, assets and other...

Why People Buy From You

Why People Buy From You

Why do you think people buy from you? If you answered that it’s because they need what you are offering them then you are only partly right. Here’s the real reason…

How To Tell A Great Story…And Sell More In The Process!

How To Tell A Great Story…And Sell More In The Process!

It’s a gloriously sunny holiday weekend here in London. People are basking in parks, drinking at pubs by the river or even – weird one this – shopping. Now, I don’t know about you but there are things I would rather do on a lovely day than schlep round the shops. Many...

The Skinny On The Weight Loss Niche

The Skinny On The Weight Loss Niche

There’s a question I almost never get asked… And that’s why certain niches work so well. Oh sure, people want to know which ones work but as for the why… It takes a rare mind to wonder about that. But if you do – and I’m sure you do – then you will really get into...

Self-Publishing For Profit – Learn How To For Free!

Self-Publishing For Profit – Learn How To For Free!

This week let’s focus on the promised topic of publishing which is another area I firmly believe you should be exploring.And before you tell me you can’t write so much as a shopping list, bear with me as I lead you through some excellent tutorials and resources that will convince you otherwise.

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