This week I’ve decided to re-inspire myself and all of you with the best of the best – those people who’ve actually innovated, broken boundaries, displayed excellence as entrepreneurs and marketers… And made fortunes in the process. Some you may have heard of, some...
It’s been an interesting week to say the least. On Monday I saw a consultant about the tiny bump I’d noticed on my nose. She took one look and booked me in for surgery Friday. I’m typing you this sorer, wiser and, most importantly, free of the malignant tumour she cut...
In the past few weeks I’ve been creating a lot of content – yes, even more than usual – in various niches. Content creation is vital to all areas of marketing and it encompasses so many forms, including written content, images of all types, videos etc. But I know that...
This morning we were up bright and early and scanning the stalls at our local car boot sale by 9am…which is practically midnight for some serious car booters! Nevertheless, we brought home a good haul including a vintage storm lamp that is worth at least...
In the spirit of my controversial bikini-and-kitties video, I’ve decided to focus this week on freebies that will make your life easier…so you too can have more fun! We’ll start with the ever brilliant Mashable (remember that from last week?) and here is a good piece...
You may have heard of ‘trend-jacking’ which is the art or practice of hitching a ride on a current hot item, story or trend to sell a product or boost your social media and blog posts. While this undoubtedly works short-term, I’m a bigger fan of spotting the kind of...
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