What I Would Do If I Were New

As regular readers of my emails will know, we are in Bulgaria right now and one of the projects I am involved with will hopefully bring the internet to all our local villages. I say ‘hopefully’ because there are still many hoops to jump through but it would mean...

The Need For Speed

The beauty of IM is its speed – you can post something and within seconds you get a response. I was reminded of that yesterday when I bought a vintage jacket for my daughter from Portobello market here in London. The owner of the shop asked if she could Instagram my...

How To Be A Better Marketer

This week it struck me how just a few extra steps or tweaks can make all the difference between doing just OK and doing great in business. That is, of course, why people hire consultants – to point out those tweaks that will elevate them to the next level without...

Freshening Up For Success

The sales are on here in London and the shops are slowly introducing their Autumn/Fall ranges… I know, I know – the sun is still shining (intermittently) but it is time to look ahead and think about what you’ll be doing once those lazy days are over. One thing...

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