What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

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My 2020 Vision For You

My 2020 Vision For You

I promised you a bumper end of year/decade edition and here it is… And I’m calling it my 2020 Vision for You (drumroll). That’s because I’m going to lay out not just what I predict will happen over the coming year and beyond but what I think you should be doing to not...

Gifts For You In This Season Of Giving

Gifts For You In This Season Of Giving

This is the season of giving… And in that spirit I am giving you three things: great resources for you, great resources for your business and great inspiration for the week ahead. Let’s start with you and the fact that this time of year is almost inevitably stressful,...

Inspiration For You And Your Content

Inspiration For You And Your Content

I don’t know about you but at this time of year my energy and inspiration are running low. Something to do with long, dark nights in the northern hemisphere and being stuck in the depths of winter… If that’s you too then I have a treat in store because I’ve gathered...

Forget Shiny – Plug Into The Power of Storyselling

Forget Shiny – Plug Into The Power of Storyselling

I know, I know…I promised to point out any particularly spectacular Black Friday deals to you this week. Truth is, I was largely underwhelmed. So, as an antidote to all that shiny nothingness, I’m going to talk evergreen this week, specifically some powerful ways to...

More Fabulous Freebies For You & Your Business

More Fabulous Freebies For You & Your Business

Welcome to Week Two of your great giveaways bonanza – an unashamed smorgasbord of stupendous stuff you can snaffle for absolutely nada. Before we begin, a word of advice: only take what you can use. Otherwise, and especially in this week of Black Friday madness, you...

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