Blog - Trusty Marketer

The Digital Marketing Treasure Chest – Part Two

I’m typing this for you today with a bruised and battered finger because I took my dog mantrailing and got a little tangled up. Mantrailing is great training for dogs like mine (rescue, super bright and super anxious) because it teaches focus. It’s basically how...

The Digital Marketing Treasure Chest – Part One

So much to tell you this week as I’ve been deep in creation mode… And one of the things I’ve created for you is this post which comes in two parts (Part Two next week). These are my very best free resources for you – the tools and guides I use too and that you can use...

The #1 Thing You’re Probably Not Doing Right

Earlier today, I talked to you about story selling and in this week’s newsletter I’m giving you resources to help you use this invaluable skill in all areas of your marketing. Let me start with something I learned the hard way… People don’t buy information. They buy...

What’s Really Working Now In Online Marketing (And What’s Not)

We’re coming to the end of a long holiday weekend here in the UK complete with VE Day celebrations… And I’ve missed it all thanks to a nasty bug that’s laid me low. Not so low, however, that I couldn’t write your newsletter and this week we’re talking about something...

Write Better, Faster, Smarter…So You Sell More

Let’s face it… Good copy is the rocket fuel behind every great online business. Emails. Sales pages. Landing pages. Ads. Even your social posts. If your copy doesn't connect, it won't convert. But here’s the good news - you don’t have to be a natural born writer...

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Latest On The Blog

Have A Hug Along With These Goodies…

It’s cold. It’s dark (well, it is here in London)… It’s close to the end of a long year. And we all need a hug. So have one in the form of the following fab freebies to enhance your life and business. Let’s kick off with not 1 but 17 social media marketing courses to...

What You Need To Do To Succeed In 2022

Over the past few weeks I’ve talked to you about holiday marketing and Black Friday, all of which means that something else is imminent… Yes – a brand new year is almost upon us and forewarned is forearmed so this week I am filling you in on all the marketing tips and...

Stand Out, Sell More & Become An Online Superstar With Branding

When people think of you and your online business or presence, what immediately springs to mind? Is it a clear image of your brand and everything it stands for? Do they instantly recognise your logo, your style or your voice? Or do you sink into the sea of mehness...

Ready. Aim, Target So You Do Less & Make More

We’ve been talking about marketing trends for 2022 and, to me, there is a clear pattern… No matter what tactic you use or niche you choose, the most important thing is to be as human as possible in your approach while keeping focused and tightly targeted. That way you...

Black Friday Bonanza: A Bunch Of Free Stuff For You To Grab

It’s that time of year again… The elbows-out shopping fest that is Black Friday followed by Cyber Monday. And if you haven’t done a thing to prepare or even thought about it, fret not. Read on to discover promo ideas you can implement at the last minute as well as...

Woohoo…Happier Holiday Marketing With These Resources

Woohoooooo….it’s Halloween, one of my fave times of year… And in celebration we’re going to look at all things holiday marketing so you can make use of these tips and resources throughout this season and beyond. Let’s start with these 13 top ideas that are part...