Latest On The Blog
September is the new January
I always think September feels a little bit like January. It doesn't seem to matter how many years it's been since I went back to school. There's still something about the end of summer that makes me want to buy a new notebook, clear my desk and start something. And...
Look For The Money
One of the easiest mistakes to make when you're looking for ways to make money is confusing interest with buying interest. They aren't necessarily the same thing. Thousands of people can be talking about something without having the slightest intention of spending...
Go Digging
I've spent most of this week talking about making money from things you already have. So I thought today I'd give you a few ways to actually do it. Whether you bought Hidden Treasure or not, have a dig through your computer and see what turns up. And don't just look...
Make Money From What You’ve Got
Every time we want to make more money online, the temptation is to go looking for something new. Another product to sell or a course that might have the answer. Maybe a traffic source that might finally work. Meanwhile, everything we bought, created or started last...
Size matters…
I used the subject line “Size matters” for an email on Friday and yes, I knew exactly what I was doing. I was talking about email lists because one of the things people tend to obsess over in this business is how many subscribers they have. And I understand why. We’ve...
What actually makes people buy…
Whenever the marketing world gets turned upside down - and AI has certainly done that - everyone starts asking the same question. "What's working right now?" It's a good question. Nobody wants to waste time on something that's already stopped working. The trouble is,...