My goodness – it’s May.
And here we all are, still mostly locked down.
This week reminded me more than ever how important it is to slow down and think long term right now as I had another of the attacks of breathlessness and exhaustion which keep coming back to kick you even after you’ve recovered from the virus.
Looking on the bright side, this is a good opportunity to really consider what and how you want to be running your business or creating whatever it is you create.
Of course, you may have no idea what you want to do and that’s absolutely fine because I’m focusing this week on what people want now and what they will want from you in the coming months and years…
So that you can either adjust what you’re doing or start doing something more in line with that.
There’s an old and true maxim that you get rich by giving people what they want, provided enough people want it.
Read on to discover what that is in our changed world so that you can be one of those to emerge smiling from this, having helped others as well as yourself.
Let’s start with what content people want right now, especially as that’s also a good indicator of what they want to buy.
Here’s an excellent run down from Moz who trawled through all the right sites and keywords so you don’t have to:
https://moz.com/blog/what-readers-want-during-covid19
Then there’s this on how to make affiliate marketing work for you right now and which niches are hot (dating…who knew?)
The next guide is to what dropshipping niches are working right now but this also contains useful clues as to what people want in all kinds of physical and digital markets so it’s worth you taking a peek:
Moving on from niches to general advice on tips on how to get and stay ahead at this time, take a look at the 5 ways here to power through this crisis in digital terms:
https://www.thedrum.com/opinion/2020/03/18/preparing-your-marketing-plans-the-coronavirus-downturn
And read Neil Patel on the subject:
Now let’s cheer you up or cheer you on with some useful goodies you can nab for nada…
Starting with these screencasting softwares that will help you create courses, trainings and all kinds of good stuff:
https://www.hongkiat.com/blog/win-screen-recording-softwares/
And if you want some music to use on those videos and on your other projects, go here:
https://www.hongkiat.com/blog/creative-common-music-download/
How about expanding your skills with the courses on offer right now for nada at SEMrush:
https://www.semrush.com/academy/
And the Moz Academy:
Both of the above normally charge a hefty amount for their courses so this is the perfect time to sign up.
Your TED talk this week is wonderfully inspiring – how almost dying teaches you how to live:
