In my last post I talked about how important it is to build your own sites rather than rely on social media as the core of your business. In this one, I am expanding on that with some very useful stuff that will help you make those sites super successful.

Let’s start with this excellent podcast on everything you didn’t know about Google Analytics which will give you an insight into just how invaluable it can be…and all for nada:

http://www.sitevisibility.co.uk/blog/2017/01/12/376-everything-didnt-know-google-analytics-tom-capper/

Now we’ll turn to SEO and how to rank for high volume keywords – something Dimitry managed to do at #1 in under three months:

http://www.sitevisibility.co.uk/blog/2017/06/08/397-how-to-rank-for-high-volume-keywords-with-dmitry-dragilev/

Both those podcasts come with full transcripts which means that those of you who don’t like listening can read along or read instead.

Sticking with SEO for the moment, here’s an unmissable checklist from Moz on what you need to do in 2018:

https://moz.com/blog/rank-in-2018-seo-checklist

And, for good measure, the definitive guide from Backlinko:

https://backlinko.com/seo-this-year

I particularly love that one because it’s full of excellent, tested examples.

Of course, SEO is only one part of the puzzle. You also want to make your site stand out through design and here are some great tips on that:

https://www.inboundmantra.com/3cs-to-make-your-website-stand-out-in-2018/

One thing that is vital is to ensure your site is optimized for mobile this year – here’s how to do that:

https://www.ad-rank.com/how-to-optimise-your-site-for-mobile-in-2018/

While you can always do with more lovely themes and templates that won’t cost you a bean – get those here:

https://themegrill.com/blog/free-wordpress-themes/

Your TED talk this week is on the difference between winning and succeeding. Thought-provoking stuff:

 

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