There’s an old adage that says you can never stop learning. True…although, especially when it comes to IM, it pays to be choosy.
With so many courses out there to confuse, bemuse and lead you up the (expensive) wrong path, I thought this week I would share some with you that are not only excellent, they’re yours for nada.
Let’s start with the fundamentals and SEO which is more crucial than ever now that so many people are turning away from social media.
If you want them to find you, you need to SEO your site. Here’s a good course for beginners from the Yoast Academy
In the same vein, keyword research is crucial and this course with Greg Gifford will teach you all you need to know:
https://www.semrush.com/academy/courses/keyword-research-course-with-greg-gifford
Fancy dipping your toe into ecommerce?
This is the course for you:
Need to acquire or brush up your affiliate marketing skills?
Try this:
https://www.udemy.com/course/free-affiliate-marketing-course-for-beginners/
Or how about this masterclass on email marketing for beginners:
https://learn.wishpond.com/courses/wishpond-email-marketing-masterclass-for-beginners
Copywriting not yet your thing?
It will be after this:
https://www.udemy.com/course/copywritingquickstart/
Want to get serious about social media marketing?
Then take this diploma course in social media strategy:
https://alison.com/course/diploma-in-social-media-strategy
Or you can get a professional certificate by taking this course from Facebook:
https://www.facebook.com/business/learn/social-media-marketing-certificate-coursera
Finally, there’s one of my favourites…Internet Marketing for Smart People by Copyblogger – 16 ebooks and 20 emails for absolutely no charge:
Your TED talk this week will certainly get you thinking…and working out your happiness score: