This week I want to talk more about high ticket, not least because I’ve been hanging out with someone who thinks nothing of charging 5k and up for her programs.
If that instantly makes you wince then don’t worry – high ticket covers a wide price range but essentially we’re looking at anything over 1k and it is perfectly possible for you to do that whether as a product or service creator or affiliate.
It’s all in the positioning.
But won’t it be a lot more work?
Funnily enough, it can be a lot less work. You do essentially the same tasks but you charge a lot more or get a lot more in commissions and the best part is that high ticket customers and clients are usually the easiest to deal with.
Why?
Because they know what they want. They have usually been around the block. They don’t expect miracles for ten bucks and they are prepared to put the work in to achieve the results for which they have forked out a nice wedge of moolah.
Convinced? You should be.
Let’s take a look at this week’s resources…
And we’re starting with this, a fascinating take on how to succeed in high ticket from a copywriter and marketer:
As well as this which underlines a lot of what I have said above:
This is a comprehensive tutorial on how to land high ticket clients if you offer some kind of service:
https://www.cloudways.com/blog/high-ticket-sales/
And if you would like to offer a high ticket service, here’s how to do that as a coach:
https://nudgecoach.com/blog/high-ticket-online-coaching-model
If you are more product-based then here are 12 ways to sell those high ticket items:
https://blog.hubspot.com/sales/how-to-sell-expensive-product
While Dan Lok runs a podcast dedicated to all aspects high ticket – you can find all 66 episodes here:
https://www.stitcher.com/show/high-ticket-sales-secrets
With this episode from the DigitalMarketer podcast on how to break into high ticket is equally invaluable:
Talking podcasts, your self care section this week is dedicated to two exceptional ones…
In Practical Self Care Maya Fleming shares how she transformed her life and outlook by bringing self-care down to earth, and inspires you to do the same. In each episode, Maya shares self-care tips that are practical and accessible for everyone:
While in the Feel Better Live More podcast Author and GP Dr Rangan Chatterjee is the kind of medical pro you want in your life. The aim of his podcast is to break down healthy living into easy, digestible steps via interviews with leading researchers and wellbeing experts:
https://play.acast.com/s/feelbetterlivemore
Your TED talk this week is on the side hustle revolution:
One of the best ways to sell high (and medium) ticket is with webinars and this Thursday I am releasing my brand new Wealthinar – all about how to do this in a way that works incredibly well so stay tuned for that.
