This week I want to talk to you about engagement…
No, not the going down on one knee and declaring undying love kind – nice though that might be – but rather the kind that has people sticking around and interacting with your content, sites, offers and anything else you put out.
It’s one thing to have an audience. It’s quite another to have an engaged audience and you most certainly want the latter because it’s an engaged audience that clicks on your links, signs up to your lists and ultimately buys your stuff.
There are so many ways to increase engagement that we can only cover a fraction of those here but let’s start with your site and how to improve things there.
First off – quizzes. Now, these are a proven engagement tool as they are interactive content. Not only that, they tend to get shared. Here’s how to create your own quiz to boost engagement on your site:
https://webengage.com/blog/boost-online-conversion-with-interactive-quizzes/
That said, it’s hard to create one that is truly slick and does the job well for nada…unless you use this which is no cost for the basic option:
https://www.opinionstage.com/quiz/quiz-builder/
While here are 50 ideas for viral quizzes to really get your creativity with these flowing:
https://www.jeffbullas.com/increase-website-traffic-quizzes-50-ideas-viral-quizzes/
And for more ideas on other types of interactive content to boost engagement, go here:
https://surveyanyplace.com/interactive-content-boost-engagement/
Of course, social media thrives on interaction and there are ways you can boost your results there too.
Let’s take a look at how you can do that on Instagram with these 21 excellent tips here:
With some tips on how to do the same on FB here as well as increasing your organic reach:
Plus this guide from the ever superb Buzzsumo here:
https://buzzsumo.com/blog/facebook-engagement-guide/
Finally, here are 5 unbelievably simple ways to dramatically improve your content engagement:
Your TED talk this week is truly inspirational…how Paul Tasner became an entrepreneur at the age of 66 after a lifetime of working for other people and how other seniors are seeing similar success:
