I had some questions this week about pitching and, as it’s a vital skill for so many of us, I thought I would share some resources on how to do it most effectively.
Essentially, you’re pitching in every piece of sales or promotional material you put out there.
Freelancers pitch for clients and projects while product creators and affiliate marketers pitch what they’re selling.
Let’s start with those freelancers who can include writers, designers, web designers and coaches among the many hats they wear.
Here’s the complete guide to pitching for freelancers:
Along with the freelance writer’s guide to pitching (plus templates):
https://www.thefreelancewritersguide.com/blog/cold-pitching-101-for-freelance-writers
And an excellent example from Elna Cain of the first pitch she wrote that landed her a gig along with pitch letter examples:
https://elnacain.com/blog/my-first-freelance-writers-pitch-that-landed-the-gig/
There’s also Smart Blogger’s guide to writing a pitch that will wow editors and clients:
https://smartblogger.com/how-to-write-a-pitch/
Plus this Masterclass guide to pitching articles:
https://www.masterclass.com/articles/a-guide-to-pitching-articles
Widening it out, here’s how to pitch for all kinds of freelance services you might offer:
https://ruul.io/blog/how-to-pitch-your-freelance-services
Still not sure why being able to deliver a great pitch is important?
Read this:
As for that sales material and copy I talked about, here’s how to include a great pitch in it with examples:
With more copywriting tips here on writing the perfect pitch:
Of course, behind every pitch that works lies unshakeable belief in yourself and what you have to offer, even if you have to practice that at first.
Your TED talk this week is on the power of believing that you can improve:
