This week we’re talking content and that’s for several good reasons…
Firstly, I did promise to focus more on writing and creation.
Secondly, I mentioned a tool this week that basically acts as a content machine but I think it’s important that you also know how to create your own brilliant blog posts, social media posts, reports and more…
And lastly, I was emphasizing the importance of great content only today to a friend who is starting a new bricks and mortar business but needs to get her online presence right.
A fundamental part of that is creating the right content for her target audience, the kind that gets real results in terms of traffic, authority and sales.
So let’s begin with what the 10 ingredients of great content so you get an idea of you need:
https://neilpatel.com/blog/ingredients-of-great-content/
With some more on that here:
https://coschedule.com/blog/good-content
Then let’s move on to how you actually great that content with this ultimate guide:
https://blog.hubspot.com/marketing/content-creation
With another excellent step-by-step guide here:
And 19 indispensable tips here:
https://www.greengeeks.com/blog/how-to-create-great-content/
Plus how to make your content search engine friendly here:
https://www.searchenginejournal.com/how-to-create-high-quality-content/254511/
Short of using software or some other tool, you can make your content creation faster and easier with templates.
There’s a huge selection of those here for nada:
https://www.hubspot.com/resources/template/content-creation
Then there are 20 social media templates here:
And 60 templates here designed to help you both strategise and create effective content:
https://www.smartsheet.com/free-content-marketing-templates
Your TED talk this week will inspire you to break down barriers and not accept limits…
