What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

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How To Use Change To Your Advantage And Other Great Stuff

I’m just back from watching around 12,000 people cross the finish line of the 200km Ride London bicycle race… And now I feel inadequate when it comes to how I spend my Sunday mornings! Ah well, at least I always get your freebie tips, tools and training to you and...

Plugins, Podcasts And Passion To Drive Your Success!

It’s so hot here in London we had to run away yesterday evening for a couple of hours’ wild swimming in the Thames! Before you think I’ve gone nuts or was splashing about near the Houses of Parliament (dangerous), we headed out upstream to where the river runs past...

Branding & Rebranding To Get More Customers

I’m just back from a few days away combining business with pleasure… Yes, I know some people say you should never do that but it works for me! For some of the time I was advising on a total rebranding involving an overhaul of their social media marketing among the...

Become An Email Hero…By Emulating The Email Masters

An especially big welcome if you’re joining us from The Inbox Files launch – it’s lovely to have you here! With that in mind, I’m focusing this week on email marketing as it is one area of marketing we all need to not only master but stay on top of as it evolves… And...

Claim Your Independence With These Fab Free Resources

This week I’m writing your Weekend Takeaways from the great British seaside where it is seasonally chilly and everyone wears rain jackets to the beach but we carry on regardless… As it’s the Fourth of July tomorrow (and a very happy one if you’re celebrating!), I...

How To Achieve The Impossible…In So Many Ways!

As the old saying goes, we live in interesting times. This week may have been unsettling, especially here in the UK, but life and business goes on… And here are this week’s goodies to help you make the best of both! First up is this excellent guide from Hubspot on how...

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