What I’d Do If I Was Starting From Scratch Today

A question I get asked surprisingly often is this: "If you had to start over from scratch today, what would you do?" Yep, today. Or at a pinch, this week. The answer might surprise you. First, I wouldn't spend six months trying to choose the perfect business model....

The Read-Through Effect

Why the end of your last thing is already selling your next one This week I want to start with a question… When was the last time you finished something - a book, a course, a video, an email - and immediately wanted more? Not because you were left with a cliffhanger...

Stop Starting Over

A lot of people online are stuck in permanent launch mode. They come up with a shiny new thing, there’s a big push and then…silence. Then they start all over again from scratch. And honestly - the problem isn't what they've created. It's the fact it doesn't connect to...

The Unglamorous Truth About Passive Income

Passive income…the Holy Grail for most people… And I read something about it this week that got me thinking. Someone was talking about the kind of passive income where a digital product just sits there making money while you're doing other things. And the comments...

Don’t Die In Draft Mode

There’s a form of procrastination that looks incredibly productive. Researching...Planning...Tweaking...Reworking...Watching one more YouTube video...Making another version...Waiting until things calm down...Waiting until you feel more confident...Waiting until you...

Latest On The Blog


Let’s Start Talking About Your Success (Or Not) In 2017…

Yes, I know we are still in the throes of Thanksgiving, Black Friday and all the other festive madness but I think it’s time we talked 2017. Specifically, what you are going to be focusing on to make yourself and your business really soar in the year ahead. Let’s...

Learn From Some Of The Best Marketers On The Planet…And Off It…

Know what I love and hate about building online businesses? There is almost always no one right way to do things. Instead, you get offered way too many ways – some effective, some less so – and end up overwhelmed, confused or just plain paralysed by indecision. My...

Program Your Mind For Success…And Get More Productive Too!

It’s early in the morning after a big night last night – I won a silver medal for archery and was presented with it by a Paralympic gold and silver medallist which was a huge honour. Of course, winning is only part of the game. Or sport. But, as any sportsperson will...

Fabulous Freebies To Boost Your Business…Or Even Start It!

    It’s a cold, wet day in London town…I have no idea what it’s like near you but I thought I would warm your heart with some excellent freebies from around the web. First up is a gorgeous and very useful font for this time of year – grab it here:...

How To Create An Offer That Will Sell Bucketloads

I do love it when I can start with a thank you…and this is a giant thank you to all of you who supported my Bring A Smile Firesale in any way and sent such lovely emails into the bargain! You have made a real and massive difference to me and especially my daughter so...

The Power Of Story & How To Harness It In Your Marketing

I’ve been judging stories this week for a Young Writers competition and it reminded me how the power of story drives the best marketing. I know that can seem confusing – how on earth do you combine the two? So this week I am bringing you some resources and tools to...

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