What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

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Brighten Up Your Life & Your Business With These Fabulous Freebies

It’s raining here in London so I’m brightening your day and mine with some fabulous finds this week – a digital smorgasbord of no cost delights. There should be something here for everyone so let’s start with this excellent course to add to your skillset as well as...

How To Make Money Being You

I’m writing you this in front of the Wimbledon Men’s final. No, I haven’t taken my laptop down there (that would raise a few eyebrows!) but I like working to the thud of tennis balls in the background and the odd cheer. I also like seeing people who are supremely good...

Let’s Get Visual For Amazing Marketing Results

It occurred to me this week that I talk about London a lot in my emails to you but never actually share any pics so this week I’ve posted up some of my favourite shots which you can find beneath this post. That thought came out of all the visual marketing I’ve done...

How To Network Your Way To Success

I was talking to a friend and colleague the other day about a book launch I attended this week at which I did some excellent networking… Not by slamming my card into people’s hands or selling myself left, right and centre  but simply by talking and, most importantly,...

How To Build A Real Business Without Spending A Dime

After the hottest June day in the UK for 40 years, my mind is truly blown. Luckily for you, cooler weather has returned so I can share the goodies I found while sweating over a scorching laptop… And the biggest thought I had was that it is so important to remind you...

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