Not selling? Do this…

You wrote the sales page. It didn't sell. So you changed the headline. Still nothing. You dropped the price, added a bonus and tried swapping the button colour. A week later you've rewritten most of the page and you've made enough to buy a couple of cappuccinos. I've...

Make it once, sell it forever

Years ago I spent months writing a book that barely sold. Around the same time, almost as an afterthought, I put together a short guide and sold it over and over without ever touching it again. I know which one taught me the bigger lesson. That little guide was my...

These are fresh and free…

This week, I’m talking tools. When you’re starting out in internet marketing, the tool costs can add up fast. One minute you are signing up for a "free trial," and the next, your credit card is crying. Even experienced marketers can end up overcommitted when it comes...

If nobody knows you exist…

I was thinking this week about why some people get noticed online while others, every bit as talented, don't. It's rarely because they're better. It's because they're easier to find. I learned that the hard way. You can write the best book in the world or create a...

The Habit Behind The Idea

One of the questions I've been asked most since this morning is: "Where did the idea for Book Bingo come from?" The honest answer is that it wasn't really an idea at all. It was a habit. For years, probably without even realising it, I found myself asking the same...

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It’s My Birthday – Have Some Gifts!

It’s my birthday edition so what better than an unabashed selection of the best giveaways I can find on the web? Let’s start with some gorgeous icons – always useful: http://www.toicon.com/ With loads more here: https://iconstore.co Then there’s my fave place for...

It’s September – Back To Business & Back To School

It’s September – how did that happen? One minute we were all skipping around in summer mode (at least in the northern hemisphere) and now it’s definitely back to business and back to school… So why not learn a new trick or two to benefit you and your biz this week?...

Re-Energize, Re-Motivate and Regroup For Even Greater Success!

It’s a holiday weekend here in the UK and that back to school feeling is in the air. At this time of year, you need re-energising, re-focusing and re-motivating…so that’s going to be the focus of your takeaways this week! Let’s kick off with two of my fave guys on the...

Tips, Tutorials & Marketing Goodness For All Learning Styles

I’m a big proponent of multiple learning styles and multiple learning opportunities. Having led all kinds of classes and workshops both on and offline, I know only too well that people are individual in their learning needs and preferred methods. I was thinking about...

Why Knowledge Is Power & How To Get Yours For Free

Yesterday I went on a woodland nature hike in south London (yes, they do exist!) and learned more from our guide than from a whole heap of books put together. Don’t get me wrong – I love books. But there is nothing to beat a nugget of information delivered right there...

How To Market Successfully In Summer

It may be August and traditionally holiday or vacation time but there is no sign of things slowing down online or off! I seem to have been constantly on the go for the past few days and what I have noticed is how everyone now expects an immediate experience. The...

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