Make it once, sell it forever

Years ago I spent months writing a book that barely sold. Around the same time, almost as an afterthought, I put together a short guide and sold it over and over without ever touching it again. I know which one taught me the bigger lesson. That little guide was my...

These are fresh and free…

This week, I’m talking tools. When you’re starting out in internet marketing, the tool costs can add up fast. One minute you are signing up for a "free trial," and the next, your credit card is crying. Even experienced marketers can end up overcommitted when it comes...

If nobody knows you exist…

I was thinking this week about why some people get noticed online while others, every bit as talented, don't. It's rarely because they're better. It's because they're easier to find. I learned that the hard way. You can write the best book in the world or create a...

The Habit Behind The Idea

One of the questions I've been asked most since this morning is: "Where did the idea for Book Bingo come from?" The honest answer is that it wasn't really an idea at all. It was a habit. For years, probably without even realising it, I found myself asking the same...

If I had to build a list from scratch in 2026…

Last week I wrote about why the money isn't really in the list. It's in the relationship you have with the people on it. But that raises an obvious question... What if you don't have much of a list yet? Or what if your list has gone a bit stale and you'd like to build...

Latest On The Blog


Before You Create Anything…choosing the right product comes first

Before You Create Anything…choosing the right product comes first

I shared my 48-hour special on Digital Goldmine with you earlier because creating a simple product and selling it on WarriorPlus is still one of the fastest ways I know to generate cash. And let’s be honest - with January bills around the corner, that matters. But...

Why most sales don’t happen (and how to spot the ones that will)

Why most sales don’t happen (and how to spot the ones that will)

Most people don’t struggle with sales because they lack traffic. They struggle because they can’t tell who’s ready to buy. That misunderstanding costs more sales than any algorithm change ever will. Buyers don’t announce themselves. They reveal signals - choices,...

Where The Buyers Actually Hide…

Where The Buyers Actually Hide…

Ever notice how some people seem to magically find buyers everywhere? Like they post once, sneeze twice and suddenly they’re making sales while you’re still staring at screens wondering where those people are hiding. Spoiler alert…. They’re not hiding. You just...

The 3-Minute Move Everyone Overlooks

The 3-Minute Move Everyone Overlooks

This week, I want to talk about something small. Tiny, even. Something most people dismiss because it doesn’t look like a real strategy… But ends up working better than things that take 10x more effort: Comments. Yep - those little lines you drop under someone else’s...

Your End Of Year Strategy Fix

Your End Of Year Strategy Fix

Let’s be honest…this time of year does strange things to people. Some slow down. Some speed up. Some disappear into “I’ll start fresh in January” mode. Some stare at their laptops wondering where the last 11 months went and why they still haven’t launched the thing...

This One Shift Makes Selling Easier

This One Shift Makes Selling Easier

This time of year always feels a bit different, doesn’t it? Not just because of the holidays, but because there’s this subtle, collective shift in how we think, feel, buy and create. And if you’re someone who makes and sells digital products, that shift matters more...

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