Latest On The Blog
Creating vs Consuming & Why You Should Be Doing It
So how’s that consumption vs creation thing going? Still taking a gazillion courses or ready to create your own…or perhaps another kind of product or promotion? Good. Because you need to be able to do that to be one of those who not only survives this but thrives… And...
You Did It…Or You Could Still Do It!
It's the final day of your challenge and just to make it extra special, I am combining it with some extra resources from my Weekend Takeaways newlsetter for you. If you have followed all the steps then by now you will have created a brand new, irresistible lead magnet...
Free Challenge: Day Six
It's Day Six and nearly time to unleash your completed lead magnet or tripwire offer on the world. Yesterday you tweaked and perfected it from the point of view of your ideal customer or target audience. Today you're going to make it look polished and professional...
Free Challenge: Day Five
Yesterday I asked you to just get your material down for your lead magnet or tripwire offer although I appreciate that, if you have chosen to do the latter, it may take a little longer. Today I want you to polish and refine that from the perspective of the most...
Free Challenge: Day Four
Yesterday I set you the challenge of outlining and bullet pointing your lead magnet or tripwire offer content. Today we’re going to start fleshing that out. Now, whatever format you choose to deliver your content – text, video, audio etc – I always believe you need to...
Free Challenge: Day Three
Yesterday I asked you to decide what transformation you were going to promise - and deliver to - your prospects and customers in your lead magnet or tripwire offer. Today I would like you to map that out so you know the rough shape of your content as well as the way...
