What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

Latest On The Blog


Goodies For You…

Goodies For You…

As regular readers know, some weeks I have a theme and others I share with you a whole selection of great stuff I’ve found that you can access, use or download for nada… Think of it as a great, big virtual chocolate box of goodness for you and your business. This is...

Why you need a side hustle…

Why you need a side hustle…

Side hustles…multiple streams of income… Whatever you want to call them, it’s the way to go now. Or in fact, any time because it gives you options and more freedom while conversely ensuring more security. If one stream dries up, you’re not left high and, well, dry....

How To Turn Everything Into Audio…And Why You Should

How To Turn Everything Into Audio…And Why You Should

Hola! The sun has made a rare appearance, the sky is blue…and boy, have I got a newsletter for you 😊 Today we’re talking all things audio, including how to turn your articles, newsletters, ebooks and even yourself into something people can listen to… As well as why...

How To Captivate People With Your Words

How To Captivate People With Your Words

You follow the advice and build a list. Wonderful. You (hopefully) have a welcoming sequence telling your new subscriber a bit about you and what they’ll be getting from you. That could include a newsletter like this. It might not. You could simply send out a series...

Boy, do I have some goodies for you!

Boy, do I have some goodies for you!

Hello and a big, warm welcome to you if you’re joining us from 4-Hour Profit Engine…my new course all about building a list and an entire business with newsletters… And in true meta fashion, here’s your weekly newsletter from me! As regular readers will know, I change...

Build A List That Loves You…

Build A List That Loves You…

It’s a cold, rainy holiday Monday (of course) and I’m sitting here with a cat on each side and a dog at my feet, writing this for you. You know what? It’s one of the highlights of my week. When I was a kid, I was sent to boarding school. My mother was a widow and had...

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