What a difference a day makes…

I've been thinking about how much you can actually accomplish in a day. Quite a lot, as it happens. Especially now that we have so many wonderful tools at our fingertips. You could finally finish that project you've had sitting on your hard drive for months. Create...

Who needs social media anyway?

I've been reading some really interesting stuff lately about selling without using social media. And I think this is important because I know plenty of people who absolutely hate it. They don't want to make videos of themselves, spend hours on Facebook or worry about...

AI Grew Up While We Weren’t Looking

Do you remember when most people thought AI was basically a machine for writing slightly dodgy blog posts? It really wasn’t that long ago. I remember when ChatGPT first appeared and the conversation was almost entirely about what it could write. Articles. Emails....

You are the niche…

Last week I wrote about using YouTube to build an audience but there's a question that comes before deciding where you're going to find that audience… What are you actually going to talk to them about? This is where we're usually told to “pick a niche”, which tends to...

You’re probably ignoring this traffic source…

This week, I’ve been taking another look at YouTube… Not as somewhere to become a “creator” or build a massive channel. And definitely not as somewhere you need to sit in front of a camera every day but as a source of free traffic. Because YouTube has something most...

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Multiple Streams of Income & The Bump On My Nose

It’s been an interesting week to say the least. On Monday I saw a consultant about the tiny bump I’d noticed on my nose. She took one look and booked me in for surgery Friday. I’m typing you this sorer, wiser and, most importantly, free of the malignant tumour she cut...

The Lazy Way To Creating Powerful Content Free & Fast

In the past few weeks I’ve been creating a lot of content – yes, even more than usual – in various niches. Content creation is vital to all areas of marketing and it encompasses so many forms, including written content, images of all types, videos etc. But I know that...

Get Your Side Hustle Going

This morning we were up bright and early and scanning the stalls at our local car boot sale by 9am…which is practically midnight for some serious car booters! Nevertheless, we brought home a good haul including a vintage storm lamp that is worth at least...

How To Have More Fun While Still Making Money

In the spirit of my controversial bikini-and-kitties video, I’ve decided to focus this week on freebies that will make your life easier…so you too can have more fun! We’ll start with the ever brilliant Mashable (remember that from last week?) and here is a good piece...

He Hated My Bikini ‘n’ Kitties Video…

Funny isn’t it how some people take you seriously even when you’re ladling on the irony? I posted the following on Facebook yesterday and someone suggested it might be ‘pure clickbait.’ Um…no. Not only was I not taking myself seriously (how can I – I’m a Brit!) but if...

Trend-Spotting For Success

You may have heard of ‘trend-jacking’ which is the art or practice of hitching a ride on a current hot item, story or trend to sell a product or boost your social media and blog posts. While this undoubtedly works short-term, I’m a bigger fan of spotting the kind of...

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