The Most Valuable Email You’ll Ever Send

Let’s talk about email lists. Not list building or lead magnets… Just lists. What they actually are and what makes them work. You see, the most valuable email you'll ever send probably isn't a sales email. It's an email that gets a reply. Think about what that tells...

What I’d Do If I Was Starting From Scratch Today

A question I get asked surprisingly often is this: "If you had to start over from scratch today, what would you do?" Yep, today. Or at a pinch, this week. The answer might surprise you. First, I wouldn't spend six months trying to choose the perfect business model....

The Read-Through Effect

Why the end of your last thing is already selling your next one This week I want to start with a question… When was the last time you finished something - a book, a course, a video, an email - and immediately wanted more? Not because you were left with a cliffhanger...

Stop Starting Over

A lot of people online are stuck in permanent launch mode. They come up with a shiny new thing, there’s a big push and then…silence. Then they start all over again from scratch. And honestly - the problem isn't what they've created. It's the fact it doesn't connect to...

The Unglamorous Truth About Passive Income

Passive income…the Holy Grail for most people… And I read something about it this week that got me thinking. Someone was talking about the kind of passive income where a digital product just sits there making money while you're doing other things. And the comments...

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Traffic & How To Get More Of It To Your Sites

This week we’re talking traffic and more specifically how to get more of it. I’m focusing on this not only because it’s a perennially vital topic for any marketer but also because I had some questions in the wake of recommending Azon Authority which is a site-building...

How To Push Through Adversity To Success

This week I’m kicking off with something that landed in my inbox and resonated immediately with me – Jeff Walker of Product Launch Formula fame talking to Sean Platt, one of my fave authorpreneurs, about the importance of story in your marketing. This is relevant to...

What’s New & Hot In Online Marketing

As you know, the internet and IM is constantly evolving and this week I’m going to share with you some of the more useful innovations. First up is the advent of YouTube cards which will help make your videos more interactive. These are really annotations on steroids...

Finding Your Profitable Passion

It’s Mother’s Day here in the UK and so far I have made my own coffee and served myself a croissant…although I can hardly blame my blissfully snoozing daughter as she did pull an all-night science sleepover at school! Hearing her enthuse about the many facets of that...

Free Stuff For Everyone!

It’s been such a mixed bag of a week for me business-wise, including back to back client meetings, new product creation, affiliate promotions et al that I decided to reflect that in this week’s newsletter. I try every week to find freebie tools, tips and training that...

Solve Your Work Problems By Drawing Toast

This week I’ve been revisiting some tried and tested resources to see what’s new as well as checking out brand new stuff. My first recommendation is that you take a look or another look at the Duct Tape Marketing ebook selection – all for nada and covering a huge...

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