by Amanda | Nov 9, 2025 | Weekend Takeaways
Every year, there’s a moment when sales just start moving. You’ll notice it because messages land more easily, buyers click faster and even a small promo suddenly performs like a launch. That moment isn’t luck – it’s timing. In my last post, we talked about how...
by Amanda | Nov 2, 2025 | Weekend Takeaways
Every November, I see the same thing happen… Some marketers and creators start coasting, telling themselves it’s too close to Christmas while others quietly pull in a year’s worth of profit in just eight weeks. The difference? One understands how people buy when...
by Amanda | Oct 26, 2025 | Weekend Takeaways
This week, on the back of the launch of AI Freebie Forge, we’re talking about how to make sure your freebie converts. Every high-converting freebie – from printables to checklists to guides – taps into one of three invisible triggers: Curiosity – the...
by Amanda | Oct 19, 2025 | Weekend Takeaways
I’ve created more freebies than I can count. Many of them failed. Not because the content was bad…but because they were built wrong. I spent weeks designing beautiful PDFs, hit publish, watched the downloads roll in…and then nothing. No buyers or buzz… Just inbox...
by Amanda | Oct 12, 2025 | Weekend Takeaways
One of my coaching students asked me something this week that I hear over and over again: “Which platform is the best for me to set up my new business?” It’s a brilliant question because it gets to the heart of what so many creators, coaches and digital...
