As you know if you read my emails, we’ve been in the woods this week practising a spot of bushcraft and even there among distinctly lo-fi folk I found myself handing out IM advice. I love the fact that people who gather plants and live off the land also understand the...
This week we’re talking traffic and more specifically how to get more of it. I’m focusing on this not only because it’s a perennially vital topic for any marketer but also because I had some questions in the wake of recommending Azon Authority which is a site-building...
This week I’m kicking off with something that landed in my inbox and resonated immediately with me – Jeff Walker of Product Launch Formula fame talking to Sean Platt, one of my fave authorpreneurs, about the importance of story in your marketing. This is relevant to...
As you know, the internet and IM is constantly evolving and this week I’m going to share with you some of the more useful innovations. First up is the advent of YouTube cards which will help make your videos more interactive. These are really annotations on steroids...
It’s Mother’s Day here in the UK and so far I have made my own coffee and served myself a croissant…although I can hardly blame my blissfully snoozing daughter as she did pull an all-night science sleepover at school! Hearing her enthuse about the many facets of that...
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