by Amanda | Jun 26, 2022 | Weekend Takeaways
Persuasion… Voodoo trickery or scientific brain manipulation? Actually, it’s a little bit of both and it’s one thing you need to be able to do if you want people to buy from you. And you do want people to buy from you, right? Whether that’s products, services,...
by Amanda | Feb 5, 2020 | Marketing
You’ve no doubt seen the word ‘persuasion’ bandied around in relation to marketing. You’ve also probably heard of Robert Cialdini who wrote his seminal work on the subject, Influence: The Psychology of Persuasion. To save you reading the book...
by Amanda | Jun 9, 2019 | Uncategorized, Weekend Takeaways
Have you ever attended a live marketing event? The kind where people sell to you from the stage? If you haven’t, I strongly suggest you do because you will learn more from seeing their techniques put into action than any amount of blog posts or even courses. I was at...
by Amanda | Mar 2, 2014 | Weekend Takeaways
This week I’m looking at how your habits play a large part in determining whether or not you will succeed in your business. And yes, I am talking about those little everyday things such as all that creative clutter you have on your desk (guilty!) as well as much...
