by Amanda | Apr 19, 2022 | Weekend Takeaways
Content. A dirty word to some. The essence of effective marketing right now to others. Which camp am I in? The second, of course. And you should be too because your content is more important than ever. It’s the way your audience first clicks with you and then gets to...
by Amanda | Oct 23, 2016 | Weekend Takeaways
I’ve been judging stories this week for a Young Writers competition and it reminded me how the power of story drives the best marketing. I know that can seem confusing – how on earth do you combine the two? So this week I am bringing you some resources and tools to...