Insights From The London Book Fair

I’ve been at the London Book Fair this week which is the biggest trade show dedicated to all that is new and hot in publishing and that includes ecommerce, content, marketing on and offline, physical and digital goods of all kinds…and, of course, the mighty Amazon....

The Laptop On The Beach

It’s the height of summer for many of us, including me, and sometimes I think we need inspiration more at this time of year than in the doldrums of winter… Especially when you’re sitting at your computer wondering what happened to that internet dream of the laptop on...

What You Can Learn From DIY Stores

It’s a long weekend here in the UK as we have May Bank Holiday. Now, I don’t know about where you are but that’s a cue for every DIY store and garden centre in the nation to unleash a swarm of discounts and ads. Being the hardened marketer that I am (!), I have...

Is FBA For You? And The Power Of Introversion…

I attended a book launch the other day which broke all the conventions. For one thing, it was actually fun. For another, there was no one glass of warm white wine (as is the norm) but free-flowing, excellent vintage stuff. Best of all was the author – a distinguished...

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