That back to school feel is almost in the air…I know US schools have started but here in the UK we still have another couple of weeks before we’re in the September swing of things.
Even if you’re not at school any more, I find I automatically think of this as a time to restart and renew so with that in mind here are some resources to freshen up your business.
Let’s start with some learning ourselves and if you need to brush up on Social Media Marketing or get started with it, here’s an excellent collection of guides courtesy of Constant Contact that adds up to the free Social Quickstarter course:
http://www.socialquickstarter.com/
Even the Big G has got in on the act and is offering a really thorough course in the form of its Online Marketing Challenge. You can learn everything from SEM to mobile strategy, Adwords and more in its video tutorials:
https://www.google.com/onlinechallenge/dmc/
And lastly for our learning section here’s Copyblogger’s brilliant Online Marketing course served up in 20 must-read emails:
http://www.copyblogger.com/online-marketing-course/
From our friends at Hubspot comes a fabulous ebook containing 15 emails to keep clients happy in all kinds of situations from having to increase your fees to extending deadlines.
Instead of hiding under the desk and hoping they’ll go away, why not try a new approach and send out one of these instead. As always with Hubspot, you need to hand over your details to get the goodies but I have never had a problem with their highly informative emails:
http://offers.hubspot.com/15-emails-to-keep-clients-happy
Staying with Hubspot for a moment, they also have these excellent CTA (calls to action) templates for ecommerce marketers to help boost your conversions, get more subscribers and have those customers coming back for more:
http://offers.hubspot.com/pre-designed-ecommerce-ctas
Your Kindle freebie this week is this nifty guide entitled “Facebook for Business: How to Uncover Facebook’s New Super-Profitable Hidden Niches” – especially good if you want to promote physical products but well worth a read for everyone:
http://www.amazon.com/Facebook-Business-Facebooks-Super-Profitable-Competitive-ebook/dp/B00JOH6NV0/
And for your TED talk this week the classic Life At 30000 Feet with Richard Branson:
